{"id":8418,"date":"2016-05-19T12:40:49","date_gmt":"2016-05-19T12:40:49","guid":{"rendered":"https:\/\/evinat.com\/new\/?p=8418"},"modified":"2022-11-23T09:41:00","modified_gmt":"2022-11-23T09:41:00","slug":"8-reasons-to-have-a-mailing-list","status":"publish","type":"post","link":"https:\/\/evinat.com\/en\/8-reasons-to-have-a-mailing-list\/","title":{"rendered":"8 reasons to have a mailing list"},"content":{"rendered":"<section class=\"l-section wpb_row height_custom\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>It is almost mandatory to have a \u201cSign for our bulletin\u201d option on your website. But just to make people sign in not enough. You should regularly send those people email messages with your new products\/services, with the news around you or promotional campaigns you are currently having. We give you 8 reasons to do so.<\/p>\n<h4><strong>You remind of yourself regularly<\/strong><\/h4>\n<p>If you have big competition and you are not in first place in your sphere, you will need to remind the customers about your existence. Due to the constant information flow that surrounds us, we often forget things we have encountered just once. When you remind of yourself constantly, there is a possibility that your customers will think of you more often when they need your products or services.<\/p>\n<h4><strong>The\u00a0recipients have agreed to get information from you<\/strong><\/h4>\n<p>Nobody likes SPAM. This is why unsolicited commercial messages are forbiden by law. But if someone signs up for your bulletin, this mean that not only they agree to receive emails from you, but are also willing.<\/p>\n<h4><strong>You are in control of which products\/services to popularise the most<\/strong><\/h4>\n<p>Good sales teams know that when you have a variety of products customers can lose themselves and leave unsatisfied. So they make campaigns. These campaigns focus on given product or a group of selected products which helps the customers to find the best deals or products. These selected products can be your focus point in your next mass email.<\/p>\n<h4><strong>You receive more site visits after each email campaign<\/strong><\/h4>\n<p>The curiosity of the user plays in your favour in this case. By sending an email message you hint on what users could find on your web site. You execute this by giving a short description and link to the pages of these products on your web site. If you manage to create interesting campaigns the users click on these links and make more visits to your web site. This leads to higher ranking of your site.<\/p>\n<h4><strong>Recipients\u00a0know instantly what is happening with you<\/strong><\/h4>\n<p>With mobile internet and smartphone we have the opportunity to receive email messages instantly. Your greatest fans, who want to receive updates from you via email, should be the first ones to know what\u2019s new. Receiving this kind of messages makes them feel special and informed.<\/p>\n<h4><strong>The presence of big mailing list ensures you, in case you lose your Google ranking<\/strong><\/h4>\n<p>Due to the fact that Google are constantly changing their search algorithm, nobody can be sure what raking are they going to have in the future. So instead of just relying on organic positions on search engine, build a mailing list. Even if you lose your ranking, you will still be able to reach your target group.<\/p>\n<h4><strong>There is a better chance that the\u00a0recipients see your message in their email, rather than on social media<\/strong><\/h4>\n<p>Social medias started to cram with low-quality posts. We ofter miss high quality posts, because it this. But almost everyone checks their email. There is a chance that your message will go to the SPAM folder of the recipient, but some people even check their SPAM folder to see wether they have missed on something important. Even in the SPAM folder, there is a greater chance your message would be seen, than on social media.<\/p>\n<h4><strong>Your sales are increasing<\/strong><\/h4>\n<p>All of the above could lead to increasing your sales. Everything you do from the things mentioned leads to this, which is the main goal of every business.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"It is almost mandatory to have a \u201cSign for our bulletin\u201d option on your website. But just to make people sign in not enough. You should regularly send those people email messages with your new products\/services, with the news around you or promotional campaigns you are currently having. We give you 8 reasons to do...","protected":false},"author":1,"featured_media":8364,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-8418","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 reasons to have a mailing list - \u0415\u0432\u0438\u043d\u0430\u0442<\/title>\n<meta name=\"description\" content=\"It is almost mandatory to have a \u201cSign for our bulletin\u201d option on your website. We give you 8 reasons to do so.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/evinat.com\/en\/8-reasons-to-have-a-mailing-list\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 reasons to have a mailing list - \u0415\u0432\u0438\u043d\u0430\u0442\" \/>\n<meta property=\"og:description\" content=\"It is almost mandatory to have a \u201cSign for our bulletin\u201d option on your website. 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